Our congratulations to these fine manufacturers on satisfying the requirements for product certification by the American Vegetarian Association.

Essential Formulas was established in 2000 to bring Dr. Ohhira’s Probiotics 12 PLUS to North America. One of the company’s founders, Michael M. Schoor, discovered Dr. Ohhira’s Probiotics 12 PLUS while traveling in Malaysia in 1997.

<...Click Here for Essential Formula's Website...>

Garlic Clove Foods is a gourmet health food producer. Born out of the humble dream to revolutionize the convenience food industry by providing consumers with healthy, delicious and quick cooking meal options.

<...Click Here for Garlic Clove Food's Website...>

OVER 22 MILLION PEOPLE 'VEGETARIAN-INCLINED'

Tremendous marketing opportunity for your products

According to a 2008 poll conducted by Harris Interactive and Vegetarian Times magazine, about 10 percent, or approximately 22.8 million people classified themselves as vegetarian-inclined. "Whether the person's diet stems from animal rights advocacy, concern for the environment, or a push toward better health, there is an increasing interest in vegetarian dining."*

"There are a lot more people dabbling in vegetarianism," explained Elizabeth Turner, editor-in-chief of Vegetarian Times. "Going vegetarian is probably one of the smartest things you can do to improve your health.." From a practical standpoint, one of the biggest challenges facing vegetarian-inclined people today is identifying ethical vegetarian products. One striking example would be many of today's vitamins and supplement capsules. They are primarily made from gelatin, which is typically derived from animals. Ethical vegetarian capsules have ingredients from plant-based products, like carageenan. Many forms of Vitamin D3 are extracted from sheep lanolin, taking that product out of the vegan category.

What is the result of these confusing issues?

OVER TWENTY-TWO MILLION PEOPLE ARE UNCERTAIN OF THEIR PURCHASES!!

This product list goes on and on. The FDA offers no simple, identifiable means of clarifying this problem. The need for the AVA Certification Program became critically apparent. The American Vegetarian Association (AVA) was created in 1999 solely for the purpose of making vegan and vegetarian purchases crystal-clear for those 'vegetarian-inclined'.

THE AVA 'CERTIFIED' LOGO IS;

'The Recognized Standard of Vegetarian Assurance'

Since the inception of the AVA's Certification program, we have certified thousands of products. These categories include;

Over ninety-five percent of AVA Certified products have remained on board with our program! This high rate of AVA 'Certified' supporters truly confirms the effectiveness of the AVA 'Certified' Logo. We have also learned that the AVA 'Certified' Logo reaches out to more than vegetarians. The AVA 'Certified' Logo is a very powerful third-party endorsement that can encourage the customer, at the point-of-sale, to choose your product. The AVA 'Certified' Logo is often used in conjunction with other certifiers, such as Organic, Hallel, Kosher, and Gluten-free. These logos absolutely complement one another. Maintain your competitve edge, and rise above the others not using this potent certification. The AVA 'Certified' Logo is used to it's full benefit in marketing, advertising, public relations, news releases, trade shows, and all packaging materials.

Kindly visit the AVA site; www.amerveg.org to learn more about this very cost-effective Certification program.

Feel free to contact us with any questions whatsoever, no obligation at all.

We look forward to having companies of quality and integrity join our AVA family of fine certified products.

*Star Ledger 8/10